By the Numbers 2025

Explore comprehensive visual data about the Faculty in this companion piece to our 2025 Impact Report

Innovation, Impact and Inclusion

Read U of T Engineering's Impact Report 2025

Chapter 6: Advancement & Communications

Data in this chapter are presented by fiscal year, May 1, 2024 to April 30, 2025.

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Facts & Figures

$55.1M
Total philanthropic support generated in 2024–2025, an increase of 80.1% over the previous year

9.4B
Total potential impressions generated by 3,995 media stories about U of T Engineering in 2024–2025

6,341
Total alumni engaged through events and programs in 2024–2025, including 1,734 newly engaged alumni

Figure 6.1a Philanthropic Support, 2024–2025

Text description of chart Philanthropic Support, 2024–2025

Figure 6.1b Philanthropic Support, 2014–2015 to 2023–2024

Text description of chart Philanthropic Support, 2014–2015 to 2023–2024

Figure 6.1c Gift Designations, 2024–2025

Text description of chart Gift Designations, 2024–2025

Figure 6.1d Alumni Engagement, 2024–2025

Figure	Total
Newly engaged alumni	1,734
Total engaged alumni	6,341

Figure 6.2a U of T Engineering Media Stories and Impressions, May 2024 to April 2025

A story refers to a single item in print or broadcast media. Impressions represent the number of viewers who could potentially have seen or interacted with those stories.

Text description of chart U of T Engineering Media Stories and Impressions, May 2024 to April 2025

Below, a blue line graph depicts how many earned media stories were published each month that mentioned U of T Engineering, from May 1, 2024 to April 30, 2025. Above, an orange line graph depicts the number of impressions, that is, the number viewers who could potentially have seen or interacted with those stories, over that same period. The number of stories per month ranged between around 100 (December 2024) to about 700 (June 2024). The average number of impressions per month ranged from 200 million (July 2024) to over 2 billion (June 2024). The spike in June 2024 was due to a number of profiles of graduating students around the time of Convocation.

Figure 6.2b Proportion of U of T Engineering Media Impressions by Academic Area, May 2024 to April 2025

One media story can reference multiple academic areas. In those cases, the impressions are included in the counts for both areas.

Text description of chart Proportion of U of T Engineering Media Impressions by Academic Area, May 2024 to April 2025

A pie chart depicting how the total number of media impressions in 2024–2025 was broken down by the academic area mentioned. 23.0% of impressions were from stories that mentioned CivMin, 19.3% from ones that mentioned MIE, 18.9% from ones that mentioned ECE, 8.2% from ones that mentioned ChemE, 4.8% from ones that mentioned BME, 4.4% from ones that mentioned UTIAS, 3.2% from ones that mentioned MSE, 1.9% from ones that mentioned EngSci, and 0.1% from ones that mentioned ISTEP. 25.0% of impressions came from stories that mentioned U of T Engineering, but not any specific academic area.

Figure 6.2c Proportion of U of T Engineering Media Impressions by Strategic Priority Area, May 2024 to April 2025

One media story can reference multiple strategic priority areas. In those cases, the impressions are included in the counts for both areas.

Text description of chart Proportion of U of T Engineering Media Impressions by Strategic Priority Area, May 2024 to April 2025

A pie chart depicting how the total number of media impressions in 2024–2025 is broken down by strategic priority area mentioned. 49.5% came from stories that mentioned no area in particular, 23.0% from stories that mentioned Sustainability, 18.4% from stories that mentioned Data Analytics and AI, 10.1% from stories that mentioned Human Health, 4.7% from those that mentioned Advanced Manufacturing, 2.3% from those that mentioned Water, and 0.7% from those that mentioned Robotics.

Figure 6.2d Proportion of U of T Engineering Media Impressions by Outlet Location, May 2024 to April 2025

The impressions for one story may be included in the counts of multiple countries.

Text description of chart Proportion of U of T Engineering Media Impressions by Outlet Location, May 2024 to April 2025

Figure 6.3a Facebook Statistics, May 2024 to April 2025

This reflects the Facebook account managed by Engineering Strategic Communications (facebook.com/uoftengineering/). Many departments, divisions and institutes maintain their own accounts; this data is not reflected here.

Text description of chart Facebook Statistics, May 2024 to April 2025

Three stacked line graphs depict the total number of followers, engagements and posts on the U of T Engineering Facebook channel each month from May 2024 to April 2025. The audience grew from 12,899 to 14,180 over the selected time period; the trend is generally linear, but increases slightly after December 2024. The average number of posts per month had ranged between 10 to 20, except during convocation in June, but starting in December 2024, it increased steadily to more than 40. Monthly engagements typically stayed below 2,000 until December 2024, when they increased substantially to nearly 6,000. The rise in all three metrics in December 2024 is attributed to the implementation of a new social media strategy.

Figure 6.3b Instagram Statistics, May 2024 to April 2025

This reflects the Instagram account managed by Engineering Strategic Communications (@uoftengineering). Many departments, divisions and institutes maintain their own accounts; this data is not reflected here.

Text description of chart Instagram Statistics, May 2024 to April 2025

Three stacked line graphs depict the total number of followers, engagements and posts on the U of T Engineering Instagram channel each month from May 2024 to April 2025. The audience grew from 14,392 to 18,388 over the selected time period; the trend is generally linear, but increases in April 2025. The average number of posts per month had ranged between 40 and 100, but has been well over 100 since December 2024. Monthly engagements typically stayed below 4,000, but spiked to 6,000 during Convocation in June 2024, and jumped to around 7,000 by March and April 2025. The changes are attributed to shifts in social media strategy starting in December 2024.

Figure 6.3c LinkedIn Statistics, May 2024 to April 2025

This reflects the LinkedIn account managed by Engineering Strategic Communications (@uoftengineering). Many departments, divisions and institutes maintain their own accounts; this data is not reflected here.

Text description of chart LinkedIn Statistics, May 2024 to April 2025

Three stacked line graphs depict the total number of followers, engagements and posts on the U of T Engineering LinkedIn channel each month from May 2024 to April 2025. The audience grew from 15,431 to 18,843 over the selected time period; the trend is generally linear. The average number of posts per month stayed below 40 until February 2025, when it jumped to between 40 and 50. Monthly engagements typically stayed below 10,000, but spiked to nearly 15,000 during Convocation in June 2024, and jumped to nearly 20,000 by March and April 2025. The most recent changes are attributed to shifts in social media strategy starting in December 2024.

Figure 6.4 Summary of Analytics for U of T Engineering Faculty Site and U of T Engineering News Site, 2024–2025

A session is the period of time a user was actively engaged with our website. All usage data (pageviews, events, etc.) are associated with a session. 

	Faculty site (engineering.utoronto.ca)	U of T Engineering News site (news.engineering.utoronto.ca)
Pageviews	286,804	211,543
Unique visitors	133,663	123,579
Average number of pageviews per session	1.39	1.35
Average amount of time spent on site	2:54 min	2:17 min
Cities of origin	5,628	7,569
Countries of origin	195	192

Figure 6.5 Social Media Referrals for U of T Engineering News, 2024–2025

Social Media Platform	Sessions
LinkedIn	6,944
Facebook	2,728
Instagram	447
Threads	66
Bluesky	17

Figure 6.6 Summary of Analytics for Discover Engineering, Welcome to Skule™ and Graduate Studies sites, 2024–2025

A session is the period of time a user was actively engaged with our website. All usage data (pageviews, events, etc.) are associated with a session. Discover Engineering is for prospective students and Welcome to Skule™ is for applicants who were admitted to U of T Engineering for undergraduate studies. The Graduate Studies site serves both prospective and current graduate students.

	Discover Engineering (discover.engineering.utoronto.ca)	Welcome to Skule™ (welcome.engineering.utoronto.ca)	Graduate Studies (gradstudies.engineering.utoronto.ca)
Pageviews	810,134	18,146	242,682
Unique visitors	260,399	6,212	85,145
Average number of pageviews per session	1.81	1.34	1.79
Average amount of time spent on site	4:10 min	4:03 min	3:39 min
Cities of origin	8,169	2,766	4,039
Countries of origin	207	115	178

Figure 6.7 Top 25 Stories on the Engineering News and U of T News Websites, 2024–2025

Pageviews obtained between May 1, 2024 and April 30, 2025.

Story Title	Date Posted	Pageviews (U of T Engineering News)	Pageviews (U of T News)	Total
U of T Engineering ranked first in Canada in 2025 Times Higher Education's global subject ranking	January 27, 2025	1,157	28,702	29,859
Strong as steel, light as foam: Machine learning and nano-3D printing produce breakthrough high-performance, nano-architected materials	January 23, 2025	23,737	-	23,737
Machine learning analysis sheds light on who benefits from protected bike lanes	October 15, 2024	20,587	2,117	22,704
Top U of T undergraduate Jeff Chen fell in love with the process of learning	June 18, 2024	712	4,223	4,935
Grads to Watch 2024	June 18, 2024	3,477	-	3,477
New study points to leg muscle as a potential early warning system for heart failure	January 24, 2025	761	2,372	3,133
New U of T Engineering study identifies sources of indoor air pollution in Toronto subway system	July 2, 2024	818	2,069	2,887
U of T Engineering partnership with Jule enabled the world's first battery-powered electric vehicle fast charger	September 18, 2024	1,383	755	2,138
How to build more with less: New model shows how Canada can reconcile its housing and climate targets by adopting established sustainable construction practices	July 15, 2024	1,786	-	1,786
Eleven U of T Engineering researchers awarded Canada Research Chairs	November 14, 2024	1,567	-	1,567
Hidden side channels in quantum sources could compromise secure communication	March 31, 2025	1,481	-	1,481
How his brain cancer diagnosis inspired one alumnus to give back to Skule	February 26, 2025	1,478	-	1,478
This new way to recycle steel could reduce the industry's carbon footprint	June 11, 2024	829	628	1,457
New microfluidic device reveals how the shape of a tumour can predict a cancer's aggressiveness	November 14, 2024	719	649	1,368
U of T Engineering study highlights the tension between Canada's climate and housing goals	June 19, 2024	606	730	1,336
New contaminant-tolerant catalyst could help capture carbon directly from smokestacks	July 4, 2024	892	417	1,309
New research reveals how large-scale adoption of electric vehicles can improve air quality and human health	October 15, 2024	939	317	1,256
These tiny robotic tools powered by magnetic fields could enable minimally invasive brain surgery	March 26, 2025	889	364	1,253
U of T's self-driving car team places first at 2024 AutoDrive Challenge™ II	July 25, 2024	688	537	1,225
U of T Engineering researchers use chess AI to understand human creativity	July 22, 2024	642	569	1,211
With new installations at Casa Loma and U of T Scarborough, Lyrata offers fresh solutions for sustainable urban farming	August 29, 2024	1,189	-	1,189
Professor Javad Mostaghimi elected to the U.S. National Academy of Inventors	December 20, 2024	1,111	-	1,111
New permanent exhibit celebrates the legacy of classic textbook written by U of T Engineering professors	November 12, 2024	1,038	-	1,038
U of T and BASF partner on self-driving labs to advance agriculture, medicine and more	April 14, 2025	733	295	1,028
Interdisciplinary collaboration uses machine learning to uncover unknown patterns in genome organization	November 18, 2024	990	-	990

Innovation Clusters